Resell BT SD-WAN with Netify

Why Resell BT SD-WAN with Netify

• Two SD-WAN variants under one programmeResell both BT Managed Fortinet SD-WAN and BT Managed Meraki SD-WAN under a single Netify-led reseller agreement, allowing you to cover a wider range of use cases (from simple single-site through to multi-site and multi-cloud enterprise estates), all without juggling multiple vendor relationships. 
• A single 24/7/365 UK-based managed deskBT runs proactive monitoring and management as standard across every SD-WAN customer. Resellers inherit that operational depth without standing up their own NOC or SOC.
• Underlying BTnet with 100% availability SLASD-WAN rides on BTnet Ethernet Fibre or BTnet Express leased lines. 1:1 contention, symmetrical speeds up to 10Gbps, 5-hour target fix and latency under 20ms in the UK.
• Upfront commissions, paid on installCommissions for Reselling BT SD-WAN are 21% paid on install across sales order value across 36/60 month contracts. No joining fees. Zero minimum sales targets.
• BT handles service delivery and billingBT owns the service contract, service design, provisioning, billing and ongoing support. Resellers focus on selling and on the renewal and upgrade relationship.
• Upgrades, re-signs and new business are all in scopeThe programme supports new business, existing-base upgrades and contract re-signs, so SD-WAN Resellers can grow revenue from installed base as well as new logos.
• BT Authorised Partner since 2012Netify has been a recognised BT Authorised Partner for over a decade. Full onboarding support, pre-sales input and sector-fit guidance as part of the programme.

BT SD-WAN products available to resell

BT Managed Meraki SD-WAN

A fully managed SD-WAN service from BT Business, built on Cisco Meraki MX appliances that includes integrated network, equipment and security solution all in one (with proactive monitoring and management as standard). Meraki offers a single portal for real-time performance visibility and historic reporting, application prioritisation across any connection for any site and simplified deployment and change via the orchestration portal. 

Typically, we see Meraki targeted at simpler WAN, LAN and Wi-Fi networks, campus or retail environments, or to customers replacing legacy equipment and businesses with lower-skilled in-house IT, making its best-suited for lower complexity use cases and often results in lower costs.

BT Managed Fortinet SD-WAN

Alternatively, the Fortinet fully managed SD-WAN service from BT Business, built on Fortinet FortiGate appliances is a far more security-first offering that includes advanced routing across IPv4 and IPv6, ADVPN overlay, device and policy management, enhanced analytics, next generation firewall with FortiGuard threat intelligence, application identification and control, advanced SD-WAN remediation, branch deployment and quality of service capabilities, all in one managed solution. 

Notably targeted at more enterprise branch deployments, the BT Managed Fortinet SD-WAN’s typical use cases include:

• dynamic application steering across multiple WAN links,
• redundant connectivity for enterprise branch, reducing WAN OPEX with direct internet access,
• secure and automated intra-site connectivity,
• multi-cloud connectivity and cloud on-ramp,
• application performance improvement,
• work from anywhere/remote requirements.

BTnet leased line internet access

As part of BT’s Managed SD-WAN, BTnet is BT’s leased line internet access, an underlying dedicated connectivity layer offering bandwidth options from 30Mb to 10Gb (Ethernet Fibre supports up to 10Gbps, BTnet Express, using GEA FTTP cabling, supports 50 and 100Mbps).

Offering symmetrical upload and download speeds, 1:1 contention ratio (fully uncontended), unlimited usage with no fair usage policy, BTnet’s leased lines provide a 100% availability SLA, 5-hour target fix time, UK latency under 20 milliseconds, free standard allocation of IPv4 static addresses and are optimised for voice and applications. It’s also worth noting that, for more cost conscious businesses, the first £2,800 pounds of excess construction charges are also funded by BT. 

To pair with BTnet as resilience options:

• Failover (identical secondary line),
• Backup with Quick Connect (cheaper back-up line, reduced performance),
• Load Balancing. 

BTnet Security

Included as standard with BTnet on Cisco Meraki equipment, with an opt-out available, utilising next-generation unified threat management with a Layer 7 application-based firewall and intrusion detection and prevention that leverages Cisco’s Sourcefire SNORT engine.

Additionally, BTnet Security offers content filtering via Webroot BrightCloud URL categorisation for web safety, alongside anti-malware protection powered by Cisco Advanced Malware Protection to keep your businesses’ devices safe from threats.

BTnet Wi-Fi

BTnet Wi-Fi is a dedicated Wi-Fi solution integrated into the BTnet service end-to-end, built on Cisco Meraki access points with Wi-Fi 6 for faster speeds, increased capacity and improved security. A dedicated scanning radio ensures optimised performance across wired or mesh setups, with advanced controls and separate employee and guest networks available. One access point is included free of charge, with the option to add up to four additional access points. Five year pricing starts from £10 per access point per month or £8 when bundled with BTnet Security, with engineer installation, automatic updates and licence management all handled by BT.

Resell Managed Cloud Connect Direct 

Managed Cloud Connect Direct is a fully managed, secure and resilient private connection into Amazon Web Services and Microsoft Azure from the customer’s own private BT network, using pre-built interconnections between the BT core MPLS network and each cloud provider. No customer premises equipment, cabling or physical circuit installations are required and bandwidth options range from 50Mbps to 2Gbps, with fully resilient dual physically-separate connections ensuring continuity if one route goes down, alongside UK geo-resiliency options.

Included as Standard:

• Project-managed delivery,
• first-line service desk
• enhanced proactive monitoring

Resell BTnet Data Centre Access 

BTnet Data Centre Access is a dedicated internet connection for customers with a presence in a third-party UK data centre, delivered as a port-only, wires-only termination in the data centre Meet-Me room – offering speeds of up to 10Gbps are available, dependent on the data centre, with reduced rentals compared to a standard circuit delivery and a typical delivery time of 15 working days.

Included as Standard:

• 100% availability SLA,
• 5-hour target fix time
• 24/7 UK-based support

Who joins the Netify BT Reseller Programme 

IT services companies and managed service providers 

The Netify BT Reseller Programme is well suited to established IT services firms and MSPs with a UK SME or mid-market customer base, allowing you to bolt managed SD-WAN, leased line connectivity and integrated security onto the services you already sell, without taking on platform engineering or 24/7 NOC overheads.

Cybersecurity resellers and security-focused integrators 

For resellers already selling endpoint, identity or SOC services into UK businesses, BT Managed Fortinet SD-WAN extends your security conversation into the network layer, with FortiGuard threat intelligence and next-generation firewall built in.

Telecom and connectivity providers 

Independent connectivity resellers, comms dealers and small altnets that need a credible SD-WAN story without building one will find the Netify programme the fastest UK route to selling BT Managed SD-WAN alongside the connectivity they already sell, with BT owning service delivery. 

UK comms brokers and dealer-model partners 

Brokers, agents and lead-generation partners that prefer a commission model over a margin model can submit deals into Netify, with BT delivering and billing and the reseller earning 21% on install, with no infrastructure to stand up. 

Vertical-specialist resellers 

Resellers that specialise in a single sector, including healthcare IT, retail technology, financial services IT and manufacturing OT and IT integration, can take advantage of the sector-specific buying guidance Netify maintains for healthcare, retail, financial services and manufacturing buyers.

How the BT SD-WAN reseller model works

The Netify BT Reseller Programme operates as a dealer and commission model with a low barrier to entry. Netify onboards you as a BT Authorised Reseller through the Netify Partner Portal, after which you introduce and sell BT Managed SD-WAN to your customer base, with BTnet connectivity underneath. BT designs the solution, delivers the managed service, owns billing and runs ongoing support from a single UK-based 24/7/365 managed desk, whilst you earn upfront commissions on install. The programme supports new business, upgrades and re-signs across the full BT SD-WAN and BTnet portfolio, with commissions of 21% paid on install across sales order value on 36 and 60 month contracts.

Commercial model

BT SD-WAN portfolio at a glance

Netify versus BT Wholesale direct