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About Netify
BT Reseller Application
Not from the UK? Go to Netify.com

Unlock a brand new Business Broadband reseller revenue stream with BT Business and Netify.

  • Up front commissions paid on installation of your customers service
  • Add BT Broadband and BTnet leased lines to add further value
  • Leverage one of the best known brands in the industry
  • Supported by the most successful BT partner in the channel

BT-Endorsement-AuthotisedPartner-CMYK

Become a BT Reseller with Netify

Netify BT VoIP Reseller Programme (Cloud Voice)

Partner with one of the UK's most recognise brands by becoming an Authorised BT Cloud Voice (VoIP) Reseller with Netify. 

Netify is the largest distributer for BT Business, we pay significant commission on new sales which are paid up front based on SOV (Sales order value). Plus, bundle BT SOGEA & FTTP Broadband or BT Leased Lines to further increase your revenue. Key benefits of BT Cloud Voice include:

  • Full flexibility - Empower your customers to work from anywhere with hot-desking, remote working, and hybrid working options.
  • Local presence - Users can take their office numbers with them on any device, maintaining a professional image and local presence.
  • Built for collaboration - BT Cloud Voice integrates with leading collaboration platforms like Cisco Webex and Microsoft Teams.
  • Disaster preparedness - Enable your customers to continue working seamlessly, regardless of unforeseen disruptions.
  • Centralised control - Manage all communications through a single intuitive online portal, which can integrate with CRM systems for a streamlined user experience.
  • Scalability - Easily add or remove users as your customers' businesses grow or evolve.
  • Cost efficiency - With no hardware or maintenance fees, customers only pay for actual users, not for the full capacity of traditional phone systems.
  • Security - BT Cloud Voice offers end-to-end security, including encrypted calls and 24/7 monitoring.

By becoming a BT Cloud Voice Reseller, you can leverage these benefits to create a compelling offering for your customers. Becoming a reseller not only expands your portfolio and helps you stay competitive, but also helps your customers enhance their communication capabilities while improving their bottom line.

Features

What are the high level features of BT Cloud Voice?

Key features of BT Cloud Voice

  • Call management features like call forwarding, call transfer, hunt groups, and voicemail.
  • Secure video conferencing and instant messaging via Cisco Webex.
  • Wide range of user feature packs to cater to specific business requirements.
  • Optional extras like receptionist console, CRM integrator, call recording, and analytics.
  • Flexibility to choose suitable call plans and IP devices.

Advantages for your clients

  • Customise their solution with feature packs, call plans, and IP devices.
  • Retain their existing number or choose a new one.
  • Manage the system through an intuitive online portal.
  • Access a range of BT-provided services like setup, installation, and even financing through leasing options.
  • Receive comprehensive training and support.

Benefits for you as a BT VoIP Reseller

  • Offer a reliable and high-quality service from BT, backed by their extensive network and support.
  • Provide tailored solutions to meet your clients' unique needs.
  • Increase your client base as businesses shift towards digital communication solutions.
  • Strengthen your revenue stream with a sought-after product.
Resources

Join the Netify BT Reseller Programme

Sell BT Broadband, Cloud Voice and BTnet leased lines.

Complete an initial application

Start by completing an initial application. Tell us about your business and we'll explain how the BT Reseller Programme will help your business grow an extra revenue stream.

Get your unique BT Reseller ID

If your application is successful, BT will provide you with your own unique BT Reseller ID allowing your business to place orders, track sales and commissions.

Get support from our team

Hosted on Microsoft Teams, the Netify team (in conjunction with BT Sales & Product Specialists) will walk you through Broadband, Cloud Voice and BTnet leased line technology.

Become a Reseller

Resources

What are the current BT VoIP Reseller commissions?

All commissions are paid upfront upon completion of your customer's contract.

20% Commission for new business sales

BT pay 20% of the TCV (Total contract value) across your Cloud Voice sale, paid up front once the order is complete. In order to boost your commissions, add BT Broadband or BTnet leased lines.

Apply now

13% for Resigning existing BT Cloud Voice customers

One of the main opportunities for BT Cloud Voice surrounds upgrading existing BT customers or resigning your own business sales at the end of contract.

Apply now

Add SOGEA, FTTP or BTnet Leased Lines

Further increase your commission payment by adding SOGEA, FTTP Broadband or BTnet leased lines. Earn a further 20% of the Broadband TCV or 33% of the first year BTnet leased line TCV.

Apply now

Summary

Why choose the BT Business VoIP Reseller Programme?

BT's commission-only sales agency model is a standout offering in the VoIP reselling industry, providing businesses with a reduced financial risk. 

This model is particularly appealing to high-performing sales agents due to up front commission payments. With BT's commission-based approach, BT retain ownership of the contract and they provide billing with direct customer support. With the demise and switch-off of the PSTN and ISDN network which is occurring in 2025 the opportunity to earn substantial commission is happening now.

The alternative is to join the BT Wholesale VoIP reselling model involves purchasing VoIP services from BT  and reselling to your  customers. While revenues in this model may take longer to realise your company maintains control over the contract, billing and client support. Note, we do not offer BT Wholesale.

How to be successful at reselling VoIP?

When boarding new resellers, we always outline 3 key areas which are important to the success of your BT Partnership.

  • Product knowledge - understanding all aspects of the BT Cloud Voice product is critical to your success. Without taking the time to understand the key product value, prospects and customers will only consider price as the decision making factor.
  • Work ethic - contacting enough prospects each day will ultimately create opportunities for Cloud Voice.
  • Data - regardless of your route to market, GDPR compliant contact data is required to ensure your agents are making contact with the right businesses.

What benefits does BT Cloud Voice offer?

The BT Cloud Voice product is managed and maintained via a simple to use web interface.

Key features include quick setup, site and user administration, auto attendant, call group administration and call centre administration.

Users will have access to a range of default and advanced user features and call handling capabilities. Additional services include call recording and analytics, on-hold music and professional messaging to the enhance customers' waiting experience. BT also provides comprehensive training packages to ensure you and your customer can effectively utilise the platform.

Can you sell to existing BT customers?

Yes, if you find a BT customer with an existing service, you will be able to perform an upgrade and bring that deal into your BT reseller account. However, the customer must be at least 18 months from the end of their existing BT Cloud Voice contract or less than 6 months before the end of their existing BT Broadband contract.

Resources

Which handsets can you sell as a BT VoIP Reseller?

The following handsets are available across BT Cloud Voice sales.
Poly CCX 500

Poly CCX 500 Gigabit IP Handset

Best-in-class desktop phone, which is both straightforward and intuitive to use.

  • 5-inch colour LCD screen (720 x 1280 pixel) with multitouch control
  • On-screen virtual keyboard
  • HD Audio
  • Integrated Bluetooth
  • 4.2 2 x USB ports (1 x Type A, 1 x Type C)
  • 2 x Ethernet ports 10/100/1000
Yealink T48U IP Phone

Yealink T48UGigabit IP Handset

A high-end IP desk phone with colour touch screen display, loudspeaker and ports for both a headset and PC.

  • 7" 800 x 480 pixel backlit colour touch screen
  • 29 programmable keys
  • HD audio
  • 2 x USB ports
  • Dual-port 10/100/ 1000 Ethernet
Yealink T54W

Yealink T54W Handset

A powerful office phone that delivers optimum desktop efficiency and productivity with built-in Bluetooth 4.2 and dual- band 2.4G/5G Wi-Fi

  • 4.3” 480 x 272-pixel colour display with backlight
  • Adjustable LCD screen
  • 10 line keys/27 memory keys
  • Built-in Bluetooth and Wi-Fi
  • USB 2.0 port for USB headsets and EXP50
  • Dual-port Gigabit Ethernet
Poly VVX250

Poly VVX 250 Gigabit IP Handset

Entry-level business IP phone for general office use and anyone handling a low to moderate volume of calls.

  • 320 x 240 colour display
  • 4 line keys HD Audio
  • 1 x USB port
  • Dual-port 10/100/ 1000M Ethernet
Poly VVX350

Poly VVX 150IP Handset

Basic desk phone ideal for home offices or shared areas such as lobbies and break rooms.

  • 2.5" 132 x 64 monochrome backlit display
  • 2 line keys/4 soft keys
  • HD Audio
  • 2 x 10/100 ethernet ports
Yealink T43U

Yealink T43U Gigabit IP Handset

Entry-level desk phone for everyday use in the office.

  • 3.7" 360×160 pixel backlight graphical LCD display
  • 21 x Memory keys (3-page view)
  • 2 x USB ports
  • 2 x Ethernet ports 10/100/1000
Yealink W73H Cordless DECT Handset

Yealink W73P DECT Solution (W70B base station and W73H handset)

  • 1.8” 128 x 160 TFT colour screen
  • Handset size: 144.5 x 48 x 21 mm
  • Up to 35 hours talk time, 400 hours standby in ideal conditions
  • Indoor/outdoor range (ideal): 50m/300m
  • Base station can be used with up to 10 handsets
  • HD Voice
  • Hearing Aid Compatible
  • Ethernet port: 10/100M
Yealink WF50 WiFi 5 USB Dongle

Yealink WF50 Wi-Fi Dongle

Adds Wi-Fi connectivity to Yealink IP Phones (T4U and T4S series only)

BT ATA

BT ATA

This gives customers the option of using an analogue device.

Broadband options table

BT Cloud Voice Calling Packages

UK Call Sharer PlansInternational Fixed Only Call Sharer PlansInternational Fixed & Mobile Call Sharer Plans
BT Cloud Voice UK unlimited planBT Cloud Voice international sharer plan 100 minutesBT Cloud Voice international sharer plan 100 F&M minutes
BT Cloud Voice UK sharer plan 500 minutesBT Cloud Voice international sharer plan 200 minutesBT Cloud Voice international sharer plan 200 F&M minutes
BT Cloud Voice UK sharer plan 1,000 minutesBT Cloud Voice international sharer plan 500 minutesBT Cloud Voice international sharer plan 500 F&M minutes
BT Cloud Voice UK sharer plan 2,500 minutesBT Cloud Voice international sharer plan 1,000 minutesBT Cloud Voice international sharer plan 1,000 F&M minutes
BT Cloud Voice UK sharer plan 5,000 minutesBT Cloud Voice international sharer plan 2,000 minutesBT Cloud Voice international sharer plan 2,000 F&M minutes
BT Cloud Voice UK sharer plan 10,000 minutesBT Cloud Voice international sharer plan 5,000 minutes 
BT Cloud Voice UK sharer plan 20,000 minutesBT Cloud Voice international sharer plan 10,000 minutes 
BT Cloud Voice UK sharer plan 40,000 minutes  
BT Cloud Voice UK sharer plan 60,000 minutes  

Note: F&M=Fixed and Mobile.

Summary

What is the list of BT Cloud Voice features?

FeatureDescriptionSupported
Cisco Webex TeamsVoice and video conferencing with up to 100 participants, with collaboration and integration to MS Teams.✓
Call DirectorKeep your BT line ID even when calling from somewhere else.✓
VoicemailVoicemail messages can be sent straight to your inbox.✓
Hunt GroupLets multiple phones ring when a number is called.✓
Online PortalStay in control of call management features wherever you are.✓
Automatic call routingAutomatically send calls to another phone.✓
Call transferTransfer calls internally or externally - even to a mobile.✓
Three way callingAdd a third person to join an existing conversation.✓
Call RecordingRecord calls and store for up to seven years, ensures quality and compliance.✓
Call AnalyticsUnderstand what's driving your business and where to make changes.✓
Statistics

VoIP Market Worth

VoIP Market Size

(2020-2023)
2020£24.2B
2021£68.72B
2022£32.26B
2023£70.96B

(measured in billions £)

Quiz

Who is Netify?

The Netify BT Distribution business processes more orders than any other BT Authorised Partner working within the UK and Northern Ireland channel.

Founded in 2009, Netify has worked as an Authorised BT Partner for over a decade. We've won numerous awards including Partner of the Year, Innovation Partner of the Year and BT's most Brilliant Partner award. We are known for supporting resellers with expertise from Ethernet services to Broadband.

Open up a brand new revenue stream from BT Business

Complete an application to join the largest distribution partner for BT Business.

03244 BT Champions Day Award Winner asset-v2-The Network Union-1200x637

BT Reseller Programme